“Do The Basics” Instagram Challenge!


1. Follow @TheBasicsSouthcoast

2. Post a photo of your 0-5 aged child and mention The Basics Principle used in your post

3. Tag @thebasicssouthcoast and use the hashtag #thebasics

Post a picture,
Build a MOvement!

What are The Basics?

The Basics Principles

About The Basics

The Basics are five fun, simple, science-backed ways for every caregiver to promote vibrant brain growth in children from 0-5. To learn more about The Basics and the Principles, visit TheBasicsSouthcoast.org website!


JULY: Taqueria El Habanero

Fall River, MA

Ranked as the highest-rated restaurant in Fall River on Yelp.com, Taqueria El Habanero cooks up delicious Mexican food for an incredible price. The family-owned restaurant has kindly donated two free meals to The Basics Southcoast Instagram Challenge. 

AUGUST: The Mary Celeste Whiskey & Wine Library

Marion, MA

New to the Southcoast, The Mary Celeste Whisky & Wine library is one of the hippest places to learn more about wine and whiskey (and have fun doing it). The Mary Celeste team kindly donated a $50 gift card to the August Instagram challenge winner.

SEPTEMBER: T’s Auto Salon

Fairhaven, MA

T’s Auto Salon provides world-class car detailing, and has kindly donated one FREE auto-detailing to our September Instagram Challenge winner!

OCTOBER: Narrows Center for the Arts

Fall River, MA

When it comes to art, music, and culture, few places beat the Narrows Center for the Arts in Fall River. The Narrows team kindly donated a $100 gift certificate to the Instagram challenge!

Our Partners

NorthStar Learning Centers, Inc,

A Basics Learning Network Affiliate

 NorthStar Learning Centers (NorthStar) is a people-of-color led nonprofit that grew out of community action inspired by the civil rights movement in New Bedford. Founded in 1974, NorthStar remains grounded in our original mission: to help children and families overcome poverty, discrimination, educational disadvantage, violence, and other adversity, through learning essential competencies and hopefulness with which they can transform their lives and communities. 


The Southcoast Coalition for Early Childhood Education

An Initiative of NorthStar Learning Centers, Inc.

The Southcoast Coalition for Early Childhood Education is dedicated to ensuring that every child has the best start in life and enters kindergarten ready to learn and thrive.

Southcoast Health

The Basics Southcoast Lead Partner

Southcoast Health is a not-for-profit, community-based health system with multiple access points, offering an integrated continuum of health services throughout southeastern Massachusetts and Rhode Island.

HEED is a collaborative network comprising diverse stakeholders committed to providing every child with the best start in life, ensuring they enter kindergarten prepared to achieve their maximum potential.